April 6, 2021 | Vol. 71, No. 7

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In This Issue
Dear PEI Member:

The PEI Board of Directors met April 1–2 to review the 2021 membership survey, update the association’s strategic long-range plan, approve committee reports and adopt the 2021-2022 fiscal year budget.

Membership Satisfaction. Some 98.3% of membership survey participants said that PEI is achieving its mission. The association’s Net Promoter Score (NPS) was 56, considered “excellent” under the NPS model. Scores can range from minus 100 to 100.

Strategic Long-Range Plan. The 2021 Strategic Long-Range Plan includes nine major initiatives:

  1. Safety RPs. Launch a “Safety Recommended Practices” series, modeled after PEI’s popular installation, maintenance, testing and inspection documents. The first safety document will address fall protection.
  2. RP certifications. Develop a recommended practices certification program that will be recognized as the industry standard by regulators, PEI members and end users.
  3. Service technicians. Establish recommended skillsets and certifications to elevate service technicians’ image as IT specialists and define their career paths.
  4. Latin America. Continue to build PEI’s presence, membership and role in Latin America.
  5. Data and research. Provide members with industry data and research that will strengthen their businesses.
  6. Diversification. Educate members on the benefits of a diversified business strategy.
  7. EV charging. Educate members on electric vehicle (EV) charging business opportunities.
  8. Alliances. Explore potential alliances with transportation and mission-critical industry groups.
  9. The PEI brand. Investigate and, if warranted, recommend enhancements or changes to the PEI brand.

PEI Board Meeting Report

Retailers Request EMV Delay

PEI Service Technician Recruitment Toolkit

RP900 Comments Close April 19

Diesel Storage Tank Practices Resource

ASTSWMO State Fund Survey 



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by e-mail to the editor, Rick Long at rlong@pei.org

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Budget. The board approved a balanced FY 2021–2022 budget of $3,419,000. Committee activities funded in the budget include:

Education & Convention. Booth sales for the 2021 PEI Convention at the NACS Show (Oct. 5-8 in Chicago) already have reached 95% of budget. This year’s convention will feature enhanced safety procedures, an outstanding educational lineup and a new Priority Club Lounge. Attendee registration will open in mid-May. PEI also is planning a March 2022 conference for service, construction, purchasing and inventory managers. 

Safety. In addition to launching the Safety Recommended Practices series, the Safety Committee will develop a new PEI Safety Award program.

Young Executives. Registration will open soon for the 2021 PEI Young Executives “Winter” Conference, June 27-29 at the Ocean Reef Club in Key Largo, Florida.

PEI Women. The 2021 PEI Women Conference will be Aug. 30 through Sept. 1 at The Guest House at Graceland in Memphis, Tennessee.

Latin America. The Latin America committee is focused on increasing membership and establishing PEI as a recognized industry authority in that important region. During the coming year, the committee will focus on Mexico, Colombia, Peru and Chile.

NACS, the Energy Marketers of America (EMA), the Society of Independent Gasoline Marketers of America (SIGMA) and the National Association of Truck Stop Operators (NATSO) requested deferral of the April 16 EMV liability shift deadline for automated fuel dispensers.

Identical April 1 letters asked all major credit card companies to delay the liability shift “one final time through October 2021.” The retailers said, “Our associations have heard from small business fuel retailers across the country that major equipment and service providers are booked through this summer for EMV projects.”

The groups also cited the pandemic, winter storms and delays with software, quality assurance and certification as reasons many retailers have not yet upgraded their payment systems.

Read the Mastercard letter here.

The new PEI Service Technician Recruitment Toolkit groups helpful human resource tools, guidance and best practices into four sections:

  • Find: Finding service technicians requires an innovative strategy that connects workers to the jobs.
  • Hire: A bad hiring decision can ruin your productivity and cost you money. So, how do you hire the right person?
  • Train: You’ve found the right service tech. What do you do now?
  • Retain: How do you keep good technicians once you’ve hired and trained them?

Learn more and tap into all the resources here.

Comments for the next edition of PEI/RP900: Recommended Practices for the Inspection and Maintenance of UST Systems close Monday, April 19.

Although the U.S. Environmental Protection Agency (EPA) recognizes RP900 as a code of practice that may be used to comply with walkthrough inspection requirements in 40 CFR 280.36 (a)(2), few states so far have adopted the document.

The PEI UST Inspection and Maintenance Committee is particularly interested in changes to the daily, monthly and annual inspection procedures (Sections 6, 7 and 8) that might make RP900 more attractive to the states.

Click “Comment Now” at www.pei.org/rp900.

The Fuels Institute’s Fuel Quality Council released a 24-page resource to help tank owners and operators “reduce costs associated with tank system repair or premature replacement and improve the quality of fuel delivered to customers.”

Diesel Storage Tanks: Industry Practices to Minimize Degradation and Improve Fuel Quality is a compilation of widely accepted installation and maintenance practices for aboveground storage tanks (ASTs) and underground storage tanks (USTs).

As an advisory member of the Fuel Quality Council, PEI played an active role in the document’s development.

Download it free here.

The Association of State and Territorial Solid Waste Management Officials (ASTSWMO) and Vermont Department of Environmental Conservation released their 2020 survey of state UST and AST fund programs. Four tables provide state-by-state data on program characteristics, funding mechanisms, activity and cost control measures.

“Gulf said in a bulletin Thursday to wholesalers that it will discontinue its branded credit card ... and focus on expanding its Gulf Pay mobile payment option
. … Gulf said cardholders also will receive details on an introductory offer to receive 15cts/gal off their first fill-up after registering for the Gulf Pay mobile app. Gulf Pay users will receive another 10cts/gal off on fill-ups through July 15 as a part of a spring promotion to capture additional market share through Gulf Pay, the company said.” — Oil Express Alert, April 1

“The estimated annual fuel costs for model year (MY) 2021 all-electric light-duty vehicles are the lowest of all the available vehicle technologies, ranging from a low of $500 to a high of $850 per year. … Conventional gasoline vehicles for MY 2021 have estimated annual fuel costs ranging from $1,050 to $4,900—the widest range, with the most vehicle models available.” — DOE Vehicle Technologies Office, March 31

“California’s two U.S. senators are urging President Joe Biden to set a firm date to phase-out gas-powered passenger vehicles as the White House grapples with how to rewrite vehicle emissions rules slashed under President Donald Trump. … In September, California Governor Gavin Newsom signed an executive order directing the state’s air resources agency to require all new cars and passenger trucks sold in California to be zero-emission by 2035.” — Reuters, March 22

“The latest and ‘most sophisticated’ point-of-sale skimmer is a ‘new breed’ of PIN pad overlay combined with a ‘flexible, paper-thin device that fits inside the terminal’s chip reader slot,’ according to KrebsonSecurity, a cybersecurity blog written by investigative journalist Brian Krebs. ‘They draw their power from the low-voltage current that gets triggered when a chip-based card is inserted. As a result, they do not require external batteries and can remain in operation indefinitely,’ Krebs said.” — Oil Express, March 22

Lucas Ford Associates Inc.
will partner with JuiceBar, manufacturer of the Gen 3 Level 2 electric vehicle (EV) chargers, to equip convenience stores and automotive dealerships in the southeast.

Matrix Capital Markets Group Inc. made three personnel announcements in their Downstream Energy & Convenience group: John T. Mickelinc was promoted to associate. Michael J. Tucker, CFA, was promoted to senior analyst. Matrix also hired James P. Mickelinc as a new analyst.

Patriot Capital expanded the territories of two sales representatives. Mike Borelli added Connecticut, Delaware, Massachusetts, Maine, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont. Ryan Matthews added Maryland, the District of Columbia and parts of Ohio.

SME Solutions LLC acquired the assets of Cannon Electric Co., effective April 1. Former Cannon Electric technician Bob Smith joined SME.

Tanknology Inc. acquired AW Associates Inc. a Corona, California-based testing, maintenance and compliance company.

Georgia technology company.
Invenco, 245 Hembree Park Drive, Suite 90, Roswell, GA 30076, applied for affiliate division membership. Courtney Johnson is marketing manager for the firm, which was established in 2009. Invenco provides self-service payment technology and EMV payment terminals. Sponsored for PEI membership by Jenny Brinlee, Petroleum Parts Inc., Fort Wayne, Indiana. www.invenco.com

Chinese equipment producer. Wenzhou Bluesky Energy Technology Co. Ltd., No. 379 Binhai 22 Road, Wenzhou ETDZ, Zhejiang 325025, China, applied for affiliate division membership. Zhu Hui is Asia regional manager for the company, which was established in 1997. Wenzhou Bluesky Energy Technology Co. Ltd. produces gas station equipment, LPG, CNG and LNG dispensers, pumps and tank gauging systems. Sponsored for PEI membership by Wang Li, Zhejiang Jiasong Technology Co., Ltd., Wenzhou, China.

Virginia affiliate. Link2 Pump, 1504 Bay Road #1626, Miami, FL 33139, applied for affiliate division membership. Bernardo Nascimento is chief operating officer of the company, which was established in 2017. Link2 Pump offers a fuel management system for commercial fleets and fuel distributors. Sponsored for PEI membership by John Keller, JF Petroleum Group, Morrisville, North Carolina. www.link2pump.com

Canadian manufacturer. NVT Phybridge Inc., 3457 Superior Court. Unit 3, Oakville, Ontario, Canada, applied for manufacturer division membership. Steven Fair is executive vice president of the firm, which was established in 2014. NVT Phybridge Inc. manufactures network equipment that connects pumps, cameras, POS terminals and digital signage. The products are sold primarily through distributors. Sponsored for PEI membership by Bret Swan, Minnesota Petroleum Service Inc., Minneapolis. www.nvtphybridge.com


  • A&J Petroleum, Corydon, Indiana (service and construction)
  • Sergemi, Lima, Peru (service and construction)
  • Joseph Stoyka, Agfinity Inc., Ault, Colorado (operations and engineering)   
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The TulsaLetter is published two or three times each month by the Petroleum Equipment Institute. Richard C. Long, Editor. Opinions expressed are the opinions of the Editor.