Henrik Werdelin, SmartBrief
Entrepreneurship isn’t taught; it’s a personality trait. Quirky, opinionated outsiders offer something that no amount of institutional memory can replace.
It’s time for execs to think differently, writes Henrik Werdelin for SmartBrief.
“If an idea makes perfect sense,” Werdelin writes, “someone’s already done it.”
Execs must do three things to achieve innovation:
- Think outside the boxes.
- Solve the right problems.
- Define success and failure.